CRM Marketing Specialist
Your role is to create and implement customer relationship management campaigns that will enhance customer loyalty and engagement across the Spacetoon Go user base.
Job Description
This position is crucial in a fast-paced and rapidly growing startup. To succeed in this environment, the ideal candidate should be proactive and have a strong drive to accomplish tasks. Collaboration and achieving common goals across departments should be a fulfilling experience for you. Occasionally, you may need to manage several projects simultaneously, so being eager to take on new challenges would be a plus.
As the CRM Marketing Senior Specialist, your role is to create and implement customer relationship management campaigns that will enhance customer loyalty and engagement across the Spacetoon Go user base. This involves utilizing various communication channels, such as SMS, push notifications, in-app messaging, and email marketing. Your passion for marketing and providing exceptional customer experiences will be crucial in engaging our customers, driving revenue, and fostering brand loyalty. You should have a solid grasp of marketing principles, automated workflows, event-based campaigns, and A/B testing.
Job Responsibilities:
- Develop and execute campaigns and customer journeys to activate and retain the user base.
- Run effective promotional activities to optimize sales growth and customer retention.
- Keep customers informed about the latest updates, features, and offers.
- Continuously analyze customer journeys and campaigns to improve conversion rates.
- Constantly improve automation activities through elaborate A/B testing.
- Create engaging content for different communication channels.
- Identify the most efficient customer interaction channels and prioritize them accordingly.
- Collaborate closely with internal stakeholders, such as Data Analytics, Product, Brand, and Performance teams, to brainstorm new and innovative growth tactics.
Requirements:
- Minimum of 2 years of experience working in Marketing CRM or Growth Marketing divisions, preferably within the tech startup, media production, streaming, e-commerce, or fintech industries.
- Familiarity with customer engagement tools such as Hubspot, Web-engage, Braze, Customer.io, and Clever-tap.
- Ability to perform well under pressure while maintaining accuracy and efficiency.
- Excellent written and verbal communication skills, including a professional phone and email manner.
- Strong reporting skills and proficiency in Excel.
- Experience working in a fast-paced, collaborative, and agile environment.
- Strong multitasking and time management abilities.
- Quick learner with a keen attention to detail.
- Department
- Marketing
- Role
- CRM Specialist
- Locations
- Cairo, Egypt
CRM Marketing Specialist
Your role is to create and implement customer relationship management campaigns that will enhance customer loyalty and engagement across the Spacetoon Go user base.
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